Hike funding

Reach Raises $7M in Series A Funding

To reacha Tel Aviv, Israel-based digital commerce and collaboration platform designed for real-time customer transactions, raised $7m in Series A funding.

The round, which brings total funding to $13 million, was led by Grayhawk Capital and Pritzker Group Venture Capital, with participation from seed investor NFX.

The company will use proceeds from the investment to accelerate adoption of its virtual work platform, sales, marketing, product development and go-to-market activities.

Led by CEO Yair Ravid, Reach provides a cloud-based platform that enables businesses to collaborate on documents, e-signature, video conferencing, identity verification and payments, all on one platform.

Customers can quickly and securely complete forms, sign documents, confirm their identity, and complete transactions, all while having a live audio or video chat with the agent or customer representative. This is done with a full audit trail and logging for compliance purposes, making it easier than ever for agents and customers to conduct business. Mortgages, insurance policies, bank loans or other sales can be processed quickly and securely using the platform.

The solution integrates into businesses via an open API or via integrations into enterprise systems such as Salesforce and Microsoft Dynamics and was designed with privacy and security in mind. In addition to identity verification based on the proprietary machine learning algorithm, a “self-service mode” gives businesses the flexibility to choose how to interact with customers.

American Express, Mercedes-Benz (Daimler AG), British American Tobacco and SCSK Corporation are among the customers around the world using Reach.

The company has offices in San Francisco, California and New York.