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The “You Snooze While We Dooze” service is expected to reach the B2C “sweet spot”

The trend of micro-execution logistics to serve urban consumers in the e-commerce sector took a new turn this week after the latest Silicon Valley supply chain startup unveiled a new platform. shape to deliver tiny goods.

Inspired by the hit 1980s children’s TV series fragglerockUS-based Woozer Doozer’s new technology aims to capture the emerging supply chains needed to support the distribution of “shrunken” products.

While Amazon is testing autonomous delivery robots to operate on US city streets, Woozer Doozer has developed a fleet of tiny electric delivery trucks with a maximum workload of 50 grams, operated by small green robots.

Splentchley Thicket, Founder and Head of Hairball of Woozer Doozer, explained: “Clearly everything is getting smaller, and we are responding to this growing segment of the B2C market by developing a new delivery system that maximizes efficiency. distribution of small goods.

“Research has shown that price contraction is a reality – production input costs have risen, while consumers are being hit by rising energy costs and other increases in the cost of living, and so rather than raising prices to maintain profit margins, retailers reduced merchandise while maintaining prices, thereby preserving margins.

“Our tiny delivery vehicles make products look really big, so consumers don’t realize they’re getting less for their money. they actually think they’re getting more – we’ve made the old adage that “less is more” true, more or less, in a physical sense.

According to BBC, the weight of a Snickers chocolate bar decreased from 58g to 48g, while the Mars bars decreased from 58g to 51g.

“We expect the Mars bar weight to decrease further,” Mr. Thicket added, “after all everything is getting smaller, even the Dutch, which puts Woozer Doozer in a real sweet spot.”

And he added that the company plans to offer retailers the option of 24/7 deliveries: “We call it the ‘You Snooze While We Dooze’ service.”

There were problems however. Woozer Doozer source revealed at The Loadstar“The first Doozers we developed were brown, but they got attacked by neighborhood cats.

“It’s a shocking thing to see your creation, which cost millions of dollars and years to develop using state-of-the-art proprietary technology, get hit between Moggy’s paws like a ping pong ball.

“Once we colored them green, the cats were a lot more wary – dogs can always be a problem because they’re so stupid and some of them will eat anything, but most of the time they’re kept on a leash.”